Monday, April 5, 2010
Category : INNOVATION | Author : experts
Tags: , ,

Last March Breizh Cola launched a cola with stevia, a natural herb sweetener authorized in France since September 2009. The bottles are available in Breton stores and particularly in Leclerc, at the prize of 1, 30€ for a 1,5L bottle.

The packaging is very distinguishable from the other cola bottles with a completely new colour code. Actually, green is the dominant colour (label and cap) and the word “stevia” is associated with a green plant leaf on the front of the bottle. The product’s naturalness is point up; the manufacturer even replaced the mineral acids existing in the classic recipe by organic acids.

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